When sales started to slow last month, I looked for up-to-date ways to advertise our commercial Heating as well as Air Conditioning service company.
I found a magazine that offered space for advertising as well as they only charged $200 each month.
I had to sign up for 6 months of service to get the $200 price, although I didn’t mind. After I saw the ad in there, I was impressed. The banner in the magazine looked exactly appreciate our business card. The colors in the advertisement were bright as well as Vivid. The same day that the magazine was released, I had a charge on our card for the advertising fees for the heating as well as A/C service business. I checked the credit card statement twice, especially after I saw the amount. The advertising company charged me $2,000 for the advertising instead of $200. It certainly seems appreciate an accounting error, although I was still irritated. I only had a few more dollars than that in the bank as well as I had to make purchases for a few A/C service jobs that weekend. I instantly contacted the advertising company. They put me on hold for 15 hours. I never hung up the PC, because I wanted to get to the bottom of the problem. When the representative from the advertising company answered the PC, he apologized for the weight as well as asked if I was calling about the billing problem. Apparently every guy that advertised in the magazine this month had a withdrawal for 10 times the amount they would normally pay. They tested the issue the next day as well as refunded the full amount of our advertising fees as well.